Digital Marketing Manager

Digital Marketing Manager

Position Summary

Solve Industrial Motion Group has an immediate opening for a Digital Marketing Manager to lead the development, creation, and delivery of digital marketing initiatives and programs, and to support the growth and success of Solve and its affiliate Brands.

Primary Responsibilities

Strategy and Planning

  • Strategic brand marketing leader for the company
  • Plan integrated marketing strategies to drive business objectives and brand awareness with employees, sales reps, channel partners and customers
  • Prepare and manage the digital marketing budget on a quarterly and annual basis, allocating funds to deliver a clear return on investment

Data Management and Strategy

  • Support of Product Data Enrichment (Syndication) for website and Distributor Partner support
  • Build a modern, efficient and scalable marketing technology stack (CRM, CMS, PIM, e-commerce, etc.) that integrates with Solve’s ERP (Epicor Prophet 21)
  • Identify and manage key data/syndication partners and platforms; manage system integrations
  • Closely coordinate marketing technology efforts with Solve IT, Operations and Engineering

Marketing Execution and Management

  • Coordinate marketing strategy and execution with external marketing partners
  • Manage implementation of marketing projects and campaigns from ideation to execution – e.g. digital, social, email, content, collateral, case studies, etc.
  • Coordinate meetings, open houses, networking events and staff activities
  • Manage trade show strategy and participation – some travel required (up to 10%)
  • Effectively manage and leverage brand identity and design standards; maintain branded promotional items inventory
  • Measure and report on the performance of marketing projects and campaigns; gain insight and assess results against goals


Role Requirements

Strengths and Skills

  • Proven experience in identifying target audiences and leading cross-channel marketing campaigns that engage, educate and motivate
  • Up-to-date with current tools and best practices in digital marketing and measurement – SEO, PPC, digital/inbound marketing, content marketing, e-commerce, etc.
  • Working knowledge of web and analytics tools – e.g., CRM, CMS, Marketing Automation, Email, Analytics, etc.)
  • Analytical + creative thinker with excellent communication and interpersonal skills
  • Aptitude with data and numbers – making sense of metrics, processing information with spreadsheets and other tools
  • Advanced working knowledge of Microsoft Suite (Word, Excel, PowerPoint, Publisher)
  • Experience with graphic design a plus – including working knowledge of Adobe Suite (Photoshop, InDesign, XD)
  • Ability to manage multiple projects/suppliers and establish clear goals and accountabilities to ensure successful delivery (on time, within budget, meeting KPIs)
  • Demonstrable experience in both teamwork and managing projects individually
  • Excellent presentation and communication skills
  • Strong attention to detail

Education and Experience

  • Bachelor’s degree in Marketing, Communications, Data Science or related field
  • 5+ years purchasing/strategic sourcing experience along with 3+ years relevant supply chain experience
  • Experience in bearings and power transmission preferred but not required
  • Strong preference for international sourcing experience
  • Knowledge of the legal terminology and language related to supplier and/or vendor agreements and contracts

About Solve

Solve Industrial Motion Group is committed to providing a safe and productive work environment. To achieve that goal, we conduct background investigations for all final candidates being considered for employment. Background checks may include, but are not limited to, criminal history, national sex offender search and motor vehicle history.

Applicants must submit the following, preferably in electronic format:

  • A current resume
  • Contact information for three (3) professional references
  • A letter of interest that addresses the qualifications listed above and the candidate’s experience related to the job description provided

To apply online, email us your resumé.

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